I will be in Bangalore attending, moderating the Panel Discussion on one of the burning topic on Budgets!! If you are keen to attend the event, network, let me know and can share the discount code for booking the tickets! https://www.b2bworldsummit.com/Schedules

Hello everyone! We’ve been working with our team for a long time on a work management tool that will greatly assist you in your business life. Our goal is for everyone to be able to work in a healthy work environment, earn their worth, and finish their work before sunset. Who does our Work Management software serve? 🚀Companies with Hourly Employees 🚀Product Companies 🚀Freelancers We hope to ensure that everyone has a chance to work in a healthy work pattern by bringing our product together with as many people as possible, and we hope to gather the work of many applications they use to follow their work patterns on a single platform, BeforeSunset. Intrigued? You can support our launch here: https://www.producthunt.com/posts/beforesunset Product Hunt BeforeSunset - Catch beautiful sights, finish your work before sunset | Product Hunt 🌅 BeforeSunset is an all-in-one platform for seamless time, budget, and project management. 💪🏼 You can control the flow of your time, combat burnout, charge your value, and create a healthy work environment for yourself and your team.

⛔ Imposter syndrome, fear of success, perfectionism and more. These are some of the limiting beliefs that might be holding you and your business back. Don't let these false perceptions about business success stop you from reaching your goals. It sounds easy, but unsure where to start? 👉 Thankfully, there are ways to work through these limiting beliefs and develop a more secure mindset. This workshop is for startups, founders, entrepreneurs, solopreneurs, and leaders looking to become more impactful by shifting out of limiting and fear-based thought patterns that may be holding them back. 🧠 Nancy Burger is a workplace communications strategist and coach who guides executives and teams to foster emotionally healthy cultures. A Marshall Goldsmith-certified leadership coach, author and speaker, Nancy weaves together communications expertise with research in psychology and neuroscience to elevate workplace connections and performance. 📅 Join us on November 16 at 8pm ET / November 17 at 9am SGT for another edition of Wizly LIVE Learning, Pivoting Out of Limiting Belief Patterns for Entrepreneurs. Register here: https://lu.ma/9ehge1or #entrepreneurs #limitingbeliefs #mindsetmatters #leadership

https://www.linkedin.com/posts/thetalentdeck_drumrolls-launching-the-talent-decks-act[…]576360591361-YVA9?utm_source=share&utm_medium=member_desktop A mentorship program for the HR community - PLOT : Check out the link to know more 🌻

Our new Hastakshar is up! Do check it out https://www.linkedin.com/pulse/tale-john-carpenter-the-wise-idiot/?trackingId=uAwz10sxIaZdRvtXii5G9A%3D%3D

𝐃𝐀𝐓𝐀 𝐈𝐒 𝐔𝐒𝐄𝐋𝐄𝐒𝐒! Wait. Don't get me wrong! I am not anti-data. I love data but... ⛔ I am against incomprehensible data pools that are just lying around unused. ⛔ I am against data collection that's not specific, intentional, and mission-driven. ⛔ And I am against data that's not democratized across the organization. Because there’s little value in the data itself. Value is created by harnessing data according to pre-defined objectives. And by this I don't mean leaving it to the data practitioners to sort it out! 🙅🏻‍♀️ Instead, making it accessible to the entire organization - from product teams to CSMs, sales, marketing, and even your designers.🤝 So much so that data is used to churn out deep insights that drive ALL the decisions across the organization. Read our latest e-book to find out how to set up an insights-led culture that boosts customer engagement and leads to PLG success: https://www.moengage.com/ebooks/connect-the-dots-between-insights-engagement-and-product-led-growth/

Hey everyone, check out the first edition of #TheWednesdayVote here ;- https://www.linkedin.com/feed/update/urn:li:activity:6996026757891973120/

Hey everyone, Personally excited about Mailmodo’s upcoming session tomorrow, in collaboration with HubSpot for Startups, where @Aquibur Rahman talks about how founders can nurture B2B leads at scale, with email marketing. In the event, he’s covering how to: - Segment leads at each stage - Nurture leads at each stage of the funnel, with a complete email marketing strategy - Improve email deliverability, copy and design with best practices learnt from helping 500+ startups Happening tomorrow at 8:30 am GMT / 2 pm IST. https://hubs.la/Q01qXJmL0

One of the best feature in google ads but super low adoption. Sharing it to the larger group on how to use it efficiently https://www.linkedin.com/posts/shiyamsunder_custom-columns-google-ads-activity-6996360372530163712-3ZEG?utm_source=share&utm_medium=member_ios

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https://www.google.com/amp/s/www.peoplematters.in/amp-funding-investment-hr-tech-startup-keka-raises-whopping-57-million-in-series-a-funding-from-westbridge-capital-35979 I just concluded a 4 year journey with them, hired senior leadership and handed things over. :)

We are happy to announce that GrowthSpree is now empanelled as a Preferred Marketing Perks Partner for Sequoia Surge. Our unshaken focus on early stage SaaS startups have started getting us recognitions, and I am eternally grateful to the community. 🙏🏽

Hey Folks 👋 Are you tired of skimming through bogus Black Friday deals offering complicated discounts which are tedious to avail? Scalenut, world’s leading AI-powered SEO and content marketing platform, is here to keep things simple with its huge 🎉 Black Friday Scale Days 🎉starting Nov 21st to Nov 30th. We have opened the pre-bookings today and I am excited to share an exclusive invite for this amazing community. Never to be seen again, this deal is once in a life-time opportunity. With a very limited number of slots, here is your EXCLUSIVE INVITE to reserve your spot. 👉https://www.scalenut.com/black-friday

⛔Imposter syndrome, fear of success, perfectionism and more. These are some of the limiting beliefs that might be holding you and your business back. Don't let these false perceptions about business success stop you from reaching your goals. It sounds easy, but unsure where to start? 👉 Thankfully, there are ways to work through these limiting beliefs and develop a more secure mindset. This workshop is for startups, founders, entrepreneurs, solopreneurs, and leaders looking to become more impactful by shifting out of limiting and fear-based thought patterns that may be holding them back. 🧠Nancy Burger is a workplace communications strategist and coach who guides executives and teams to foster emotionally healthy cultures. A Marshall Goldsmith-certified leadership coach, author and speaker, Nancy weaves together communications expertise with research in psychology and neuroscience to elevate workplace connections and performance. 📅Join us on November 16 at 8pm ET / November 17 at 9am SGT for another edition of Wizly LIVE Learning, Pivoting Out of Limiting Belief Patterns for Entrepreneurs. Register here: https://lu.ma/9ehge1or #entrepreneurs #limitingbeliefs #mindsetmatters #leadership

📢 HAPPENING TODAY at 5 PM IST! We are in the midst of a slowdown, and it’s getting challenging. So what’s the state of PR and Comms in this time of crisis? Join Aman Dhall, founder of CommsCredible, and Aakriti Bhargava, Co-founder, and CEO at Wizikey, for a discussion on the state of PR and communications in an age of economic uncertainty. This Webinar will be an insightful look into the challenges faced by PR and Comms during a slowdown and how to prepare for them. 🎯 Register here: https://bit.ly/StateofPRAmanDhall

But how to introduce LinkedIn Ads to your Marketing quickly without burning cash...? Here's how. 👉𝟭. 𝗣𝗿𝗲𝗿𝗲𝗾𝘂𝗶𝘀𝗶𝘁𝗲𝘀: A sound ABM Strategy. LinkedIn Ads is worth using when you have put in the required effort to get insights on various customer/account segments/profiles, their average buying journey, and buying preferences. 𝟮. 👉𝗔𝗱 𝗢𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲𝘀: A clean Growth Model. You should have mind-bending clarity on your priorities, which again comes from a good ABM plan. As your objectives define the targeting and retargeting lists you use, the ad formats, frequency, and messaging of the ads as well as the measurement. More SQLS, meetings, shorter sales cycles, CAC...whatever it may be, map it out before you hit that publish button. If your objective is lead gen you might want to look at creating good quality Brand Awareness campaigns to further do demand gen. If you have an enterprise sales notion, you want to look at lead gen form fills to target decision-makers followed up by AEs(not SDRs). 👉𝟯. 𝗠𝗲𝘁𝗵𝗼𝗱: Build super-targeted high-intent Retargeting Lists. The core of any high ROI LinkedIn campaign is the skill to build high ROI retargeting lists. Because LinkedIn is an expensive platform, you need to utilize the budget to its full potential. These are some tactics to create good retargeting lists: a) Get data from your website high intent page view, like the pricing/demo/solutions page. Use the LinkedIn Tag to do this. b) Get data from your existing lists in the CRM. If you have created some email marketing lists from free signups, newsletters, and demos...use that to fuel your campaign objectives here. c) Engagement data from LinkedIn Organic/Paid. You can easily build retargeting lists from video ads views, clicks, and visits. If you have been creating some engagement like profile views and comments through organic content here...you can use them for retargeting. 👉𝟰. 𝗔𝗱 𝗳𝗼𝗿𝗺𝗮𝘁𝘀: Hmm...this one is tricky🥲 Most people go after Ad formats from reccos of their colleagues, friends, and network, While the truth entirely depends on your objectives. For instance, if your objective is lead gen you might want to look at creating good quality Brand Awareness campaigns through Single Image and Caraousal Ads. If you want Sales Enablement for current sales opportunities, use good quality video ads(testimonials, ROI calculation, objection handling) along with personalization through ABM. "Focus on what you want to achieve through the ad copy before you actually choose the format." 👉𝟱. 𝗠𝗲𝗮𝘀𝘂𝗿𝗲𝗺𝗲𝗻𝘁 𝗮𝗻𝗱 𝘁𝗿𝗮𝗰𝗸𝗶𝗻𝗴: Build one source of truth to track all the primary metrics from the ad campaign. The important would be to use a CDP tool that would give you a holistic idea of how the forms, clicks, and landing pages are converting to pipeline opportunities, there are many tools to use. Done!

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Hey everyone, We at Contensify are catching up with industry benchmarks and upcoming trends around content marketing for 2023, and would love to get your insights as well! If you’re a B2B SaaS content marketer, we’d love to hear from you - https://forms.gle/t8Z5q6aWNfXgDn3TA We’ll be creating a round up post by the end of this year, and if your answer is selected, we’ll be sure to mention it here and promote you on our channels too 🙂 Hoping to gather some insights from you all!

When you are leading product marketing, sales enablement, or GTM at an early stage...there is a lot going on🤯, You struggle to build OKRs, prioritize the right stuff and build actionable strategies, Don't get me started on the endless grind to convince the executive team about these strategies and ask for appropriate budgets.😔 Some tips on getting started: 👉𝟭. 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝗼𝗻𝘀 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗦𝗮𝗹𝗲𝘀 𝗧𝗲𝗮𝗺- Allocate more and more time to the AEs to find out the pains, objections, aspirations, and buying preferences of each customer/account segment. 👉𝟮. 𝗔𝗹𝗹𝗼𝗰𝗮𝘁𝗲 𝗺𝗮𝘅 𝗯𝘂𝗱𝗴𝗲𝘁𝘀/𝘁𝗶𝗺𝗲 𝘁𝗼 𝗰𝗿𝗲𝗮𝘁𝗲 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗲𝘅𝗽𝗲𝗿𝗶𝗺𝗲𝗻𝘁𝘀- When you are spending time with sales teams, make sure you help them by providing a good content backbone. Think beyond the typical sales enablement playbook, and dig deep into how you can help the sales team solve their biggest challenges. It might be Demand Gen, or might be increasing conversion rates or even shorter sales cycles. Build self-serve demos, add/remove email sequences, assist them to build good quality relations with prospects, and help them amplify buying intent through use cases, testimonials, business case prep assistance docs, etc. 👉𝟯. 𝗕𝗮𝗰𝗸 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗯𝘆 𝗽𝗿𝗼𝗼𝗳, 𝗻𝗼𝘁 𝗴𝘂𝘁- If you have data, you have the eyes, if you have proof, you have the buy-in. Focus on using 1/10th or 1/3rd of the budget expectations to validate your theory and prepare a case that your executives would easily move towards without objections. Don't waste weeks arguing about doing that webinar campaign, or that LinkedIn Campaign you think would be perfect...𝑷𝒓𝒐𝒗𝒆 𝑰𝒕! #b2bmarketing #marketing #demandgeneration #productmarketing #salesenablement

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Folks here is your chance to witness the world's first video editor for fitness creators. Typito & team has launched it on Product Hunt, vote here: https://www.producthunt.com/posts/typito-fitness-video-editor

Hurry up guys ⌛ 🎉*Black Friday Scale Days*🎉 are almost here !!! If you are looking for an AI-powered SEO and copywriting platform for 2023, this is a golden opportunity. Last 24 Hrs to reserve the spot. 9000+ Spots Pre-Booked already 🥳 All it would take is a min. Enter your email ID and reserve your spot. 👉https://www.scalenut.com/black-friday

tl;dr: Scan the QR code below for 25% off awesome 80s music themed merch today (or click here) You or someone you know a fiend for 80s music? 👩🏼‍🎤🎹👯‍♀️ As an offshoot to my 80s Heardle (which just hit 15k users!), I recently started designing and offering 80s music themed merch. Got everything from apparel to phone cases to tote bags to throw pillows and more. Every design is available across product types so what you see in the screenshot below is just a small sampling of what's on offer. And today only, 25% off all merch (other discounts likely leading up to and during Thanksgiving in the US). Maybe even get a head start on some Christmas shopping or a surprise "thought of you" gift? Bottom line: Makes for unique gifts at a great price for you or someone you know that just can't get enough of 80s music. PS: Pls share with anyone you think fits the bill if none of this floats your boat.

There is this live discussion happening currently! ▶️ A live discussion from Road to SaaS series - a Goodmeetings initiative 💯 The discussion features Pallav Nadhani, ex-CEO and Co-Founder of Fusioncharts. 🔥 Catch him in this candid discussion as he shares insights on "Setting up a bottom-up GTM motion to reach 250K ARR". 🌟 Tune in live on the Goodmeetings Youtube Channel https://www.youtube.com/@goodmeetings6979

After the previous post on LA, I had many people posting stuff about burning money on LinkedIn and how they failed to do so...this triggers a valid and burning question...is it even for me? It is if you are one of the below, 👉1. Your Average Contract/Deal Size is at least $15k 👉2. The buying journey is complex and longer 👉3. You have too many people on the buying committee 👉4. These people take time to engage and get the buy-in, 👉5. You have enough data to retarget(Ghosted, Deals on Hold, Newsletter subscribers, high-intent website visitors, etc) 👉6. Deal Velocity is much harder to nail than getting the meeting with the Champion. LinkedIn Ads would work for you if done right Even if you are short on budget and leadership confidence. LMK if I could be of any help in answering any questions of the fellow community members : )

Hi folks, looking to seek your support on behalf of a friend who’s not in this community 🙂 Lodago, a scheduling tool like Chilipiper/Calendly, is live on PH: https://www.producthunt.com/posts/lodago They’re trending at #4, and are hoping to end the race as #2 or #3. Would be awesome if you can check them out and support them 🙂

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So, my team at Authory decided the Twitter madness needed some intervention. We've created this free tool that gives you a live archive of your Twitter, so you don't need to update it. It's shareable, auto-updating, online, and you get your archive within the hour, instead of days! Please check it out and spread the word! https://twitter-backup.authory.com/