It's not possible to use a CNAME record on the "naked domain name" (the domain name without something like "www"). You always have to use an IP address. It's a DNS limitation and not a limitation of your registrar or DNS provider. What some DNS providers can do is configure a redirect from <
sitename.com> to <
www.sitename.com>. I've done this on
Gandi.net in the past and they even configure a Let's Encrypt SSL certificate on the naked domain name so both HTTP and HTTPS redirects will work properly.