Hi Dishant!
Sharing a couple I have experienced!
⢠Lack of a clear, crisp brief is almost always an issue. If this part is sorted, then researching, writing, and then passing the review round is much easier. Connecting with multiple stakeholders, a time-consuming process yes, helps you get a concrete idea, which can be used to enhance the copy.
⢠If multiple people are involved for the approval, it gets tough. Each has a thought to contribute which could get exhausting after a while.
⢠Not a problem per se, but collaborating with design (& dev) teams may at times require to tweak the work. If involved in SEO part of things, ensuring technical aspects, say structured data, are implemented by the dev team.
⢠From a writing perspective, it could be a block, or simply missing the mojo! Either reading a lot or taking a small break could help here. Going through a copy multiple times makes us immune to glaring errors. Taking the help of a team member to review before things hit production helps.