After the previous post on LA, I had many people posting stuff about burning money on LinkedIn and how they failed to do so...this triggers a valid and burning question...is it even for me? It is if you are one of the below, 👉1. Your Average Contract/Deal Size is at least $15k 👉2. The buying journey is complex and longer 👉3. You have too many people on the buying committee 👉4. These people take time to engage and get the buy-in, 👉5. You have enough data to retarget(Ghosted, Deals on Hold, Newsletter subscribers, high-intent website visitors, etc) 👉6. Deal Velocity is much harder to nail than getting the meeting with the Champion. LinkedIn Ads would work for you if done right Even if you are short on budget and leadership confidence. LMK if I could be of any help in answering any questions of the fellow community members : )