How do you track traffic from organic Reddit engag...
# content-marketing
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How do you track traffic from organic Reddit engagement (comments/replies) without UTM parameters? I'm trying to figure out the best way to measure traffic attribution from organic Reddit activity. By organic, I mean genuinely helpful comments and replies where we naturally mention our product when it's relevant and adds value to the discussion. We already have GA4 set up and track our paid Reddit ads with UTM parameters just fine. But for organic engagement, we obviously can't use UTM links in comments without looking spammy or breaking subreddit rules. What we're currently doing: • Commenting helpfully on relevant threads • Mentioning our product naturally when it genuinely solves OP's problem • Following all subreddit rules and reddiquette Questions: • How are others handling attribution for organic social media efforts like this? • Are there GA4 configurations or other analytics approaches that work well? • Any creative solutions for connecting the dots between specific Reddit comments and website visits? Thanks for any insights!
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Unless you use a custimized solution like Mixpannel. GA doesn't give lot of data accurately with mixpannel you can create custom events
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What is your product related to?? Since there is no link from reddit, the credit would be taken by Google search. There are two ways. 1) check if the number of impression on your reddit replies are going up. 2) if your brand searches in Google search console are going up. These are indicators as such but good directional indicators. More doubts message me
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yes google has undefined category i.e its unable to attribute that where tools like mixpannel , posthoh help