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# seo
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Hi Richa! Don’t know the details of this. But If I’m not wrong, • This could be because there are highly similar pages on the website that Google sees as duplicate. And, it didn’t choose the URL which you may have set as canonical. • This is common in e-commerce sites that have same products with different attributes, that seem similar to bots. Or, if a site chooses HTTP URL over HTTPS one which isn’t favoured by Google. • You can go through the list of URLs in the coverage section and inspect them. Also, a fix that you can explore is adding self-referencing canonical tag, do some serious interlinking for the page, and see if there are ways you can make the content unique so Google no longer sees it as duplicate.
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Thanks a lot, Aishwarya! I will do this.
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Hey Richa, You’ll probably find your solution here. One of the best written guides on the net on index coverage errors https://www.contentkingapp.com/academy/index-coverage/