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Hey @Sreeram Sharma - would you mind leading a 30 mins discussion on this?

@Sid Sure

Great. What date / time works for you?

Wanted to also know if there is any one higher search volume keyword skewing this result?

Nope Shivam, rankings were improved for all keywords

@Sreeram Sharma would love to pick your brains in this 😛

Sure🤫

Love the numbers here. Would be great to know abt the tech issues that you prioritised to achieve this.

Sorry for the Delay, This is what I did Technical SEO - • Serve Images in Next-gen Format this will help you improve your site speed and CVW • Make sure there are no 404 pages & avoid changing URL slug • Make sure all the internal/external links are HTTPS • Head over to the coverage tab in Search console to make sure that you're not wasting your Crawl Budget On-Page SEO- • Internal Linking - Made sure that there are enough relevant internal links so that any new url gets indexed quickly and this also helps with boosting rankings • Alt attributes for images • Optimised for featured snippets by Highlighting main pieces of answer • And Basic on-page - h1's , Titles, Meta desc

Hey @Sreeram Sharma, about crawl, what are the ideal numbers for crawl budget? How to make sure we are not wasting crawl budget?

I'm curious how do you exactly check crawl budget in coverage section?

@Ratnakar Shukla Google has officially stated that you don't need to worry about crawl budget unless you have more than 10k pages

@Sreeram Sharma I am aware of that. But in your case study you mentioned this point under technical SEO implementations -"Head over to the coverage tab in Search console to make sure that you're not wasting your Crawl Budget." I just wanted a clarity on this that how did your made sure that you're not wasting your crawl budget by checking coverage report stats.

Of course I agree with you @Ratnakar Shukla, it does not show you directly. But the more number of errors unsolved over time would eventually lead to that. That's what I meant

Oh okay

Consider an example - you don't need a metric to check if you're wasting food on a daily basis. You can look at the plates at the end of the day and come to a conclusion

Yeah, but that works when you're working for small websites with less than 10k pages. When you're working with an enterprise website with millions of pages then that doesn't work. In that scenario, log file analysis is the correct way to analyze crawl logs

Yes. SEMrush has a cool feature where you can upload the log files and get more details.