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# markops
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For better experience would suggest linking the form from the backend and control the frontend with your own CSS. If you want to see form interactions, you can use a 3rd party form analytics tool like Clarity or Hotjar.
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@Parth Shrivastava If you’re ok with the form not looking super good - just embed the hubspot form (its the neatest way) Second way is this - https://university.webflow.com/lesson/hubspot-forms-integration But please note - the out of the box integrations, most of the times, break. The data never passes through consistently. Third way - Zapier - again, inconsistent + added cost API integration is great as well - if you have a dev guy - the open APIs of HubSpot are pretty easy to go through and very step-by-step in nature so your dev can easily follow. If you happen to use the HubSpot forms - it will take care of all the data regarding source, etc. And for anything else, if this is a specific LP for a specific campaign - you can put in hidden fields on the form and pre-fill those.
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Thanks. Yes, I do have a dev resource with me. So will opt for API-based integration and CSS on top of it. Appreciate the help @Aniruddh Jain @Jatin
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If CSS is the only concern for using API based, you can use HubSpot embed form and use the raw HTML version. That way you can be able to add your own CSS on top of it.
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@Swarnendu Dutta - usually blocks a lot of CSS on production level 😞
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@Jatin Chhabra Webflow blocks a lot of CSS on prod?