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1. Might be something related to RBI October rulling, just make sure LinkedIn is whitelisted to spend more than 3-5k per day by the CC vendor from the bank dashboard. 2. Lead form campaigns work a lot better than website conversion. Also, if you already know these are relevant folks from CRM, why do you want them to fill the form again? Maybe just pre filled LinkedIn forms might work better.

Hey Shubham, Thank you. Excuse me for the late response. Regarding #2, Can we track lead form campaigns with UTMs?