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Started with an audit. Prioritised technical SEO activities while planning for keyword optimisation. Moving to more efficiently CDNs

For SEO focus, then you need 2 people, 1 technical+on-page SEO person if the site is large enough and 1 off-page SEO person who will do quality link building through things like guest blogging, guestographics, online PR, HARO, etc. Unfortunately, most agencies just share a screamingfrog report with 5987 broken alt tags and call it a day.

Here is a comprehensive SEO checklist we co-created internally.

Thank you. This is a treasure. @theanand What has been the most successful way to get guest blogging and guestographics? Does cross posting of your content on channel/inventory partner pages helps? @Ketan Pandit any examples of CDNs.

Manual outreach, building relationships has worked well for me, but tools like ninjaoutreach are recommended by others. I recommend a cut off at DA 30. I usually keep the content unique and complementing my keywords than competing with my own.

Keyword research - From your own set of seed keywords & competitive analysis (either SEMrush, ahrefs or Ubersuggest top pages report) Assigning Business Potential Scores or Impact score - A score of 1 to 3. Where 3 has the best software purchase intent, 1 is in the top of the funnel. Understanding SERP analysis for each keyword to nail content type, format & angle - inspired from ahrefs Preparing detailed content outlines or briefs based on SERP analysis before assigning to writers. Interlinking content to form clusters. Refreshing blogs that haven't been updated for a while. SEO is basically understanding user intent behind the query and serving the right content. ------------ "creating backlinks in directories." - Do they still matter? Aim for backlinks on relevant sites where you can get traffic to your targeted pages.

@Ashok Dhaksan fyi

@Vishal Pandurangan any tool that can post your content to your category websites and get you backlinks except tools like taboola

No idea, @Shashank Aggarwal. Zero knowledge on this