Partnerships are the Most Under Leveraged Growth Channel most B2B businesses never focus on during their early stages.
Maybe, cause there is not much education regarding B2B Partnerships.
Well, we have made it easy for you to follow along.
In another episode of That Indian SaaS Guy, we unravel B2B Partnerships with Casey Hill, Head Of Growth at Bonjoro and a Growth professional who has invested more than 10 years of his professional career in learning B2B Growth.
We learn how Casey helped Bonjoro scale Partnerships to be the 2nd Highest Contributor to attributed revenue, booking them on 100s of Podcasts and partnering with tons of Channel and Product Partners in the early stages.
We build the strategy, tech stack required and the mistakes often made by people leveraging partnerships.
👉🏼Spotify:
https://open.spotify.com/episode/5VyToZeC7T7ZsiB4p0IByJ?si=6CIozLjHSzCof8OpwAaUyQ
👉Apple Podcasts-
https://podcasts.apple.com/us/podcast/that-indian-saas-guy/id1634039473?uo=4