Hi everyone,
As a newcomer to SaaS marketing, I ha...
# demand-generationa
Anand
07/18/2024, 12:55 PMHi everyone,
As a newcomer to SaaS marketing, I have a question regarding the number of signups we can typically expect each month from running Google Ads and LinkedIn brand awareness campaigns. Our total ad budget is around 100,000, and we are a startup that has been operational for the last eight months. We operate in the recruitment space and I am uncertain about the number of signups we should anticipate from these campaigns.
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Niranjan Bala
07/18/2024, 1:55 PM1lakh inr Monthly!?
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Anand
07/18/2024, 1:58 PMYes
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Niranjan Bala
07/18/2024, 2:05 PMSpend is split equally between gads and LinkedIn?
Niranjan Bala
07/18/2024, 2:06 PMI don't think anyone can put a number to it, I feel the spends are too low to get any reasonable results
Niranjan Bala
07/18/2024, 2:08 PMTarget audience is india.?
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Anand
07/18/2024, 2:14 PM70% is done on LinkedIn Brand Awareness and 30% is done on Gads..TG is India
Right now 30 signups and demo requests are what we are getting and could you let me know what should be the good budget?
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Niranjan Bala
07/18/2024, 2:24 PMWhat's the acv?
Niranjan Bala
07/18/2024, 2:26 PMBudget would depend on what you want to achieve as an end result ðĪŠ
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Niranjan Bala
07/18/2024, 2:27 PMI am just asking enough questions to enable someone else to answer
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Anand
07/18/2024, 4:27 PMACV is around 50k to 1lac
The aim is to generate more signups..
So not sure whether the sign-ups are good enough for the amount spent..
Thanks @Niranjan Bala
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Niranjan Bala
07/18/2024, 5:40 PMassuming signup to buyer is 2%, you are way off
Niranjan Bala
07/18/2024, 5:41 PMif this is higher - then it depends on that
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Anand
07/19/2024, 7:11 AMOkay thanks