what's the industry benchmark for sign-ups to freemium activation ?

This would help you get an idea https://www.lennysnewsletter.com/p/what-is-a-good-activation-rate Sign ups to aha moment - 20-40% Sign ups to paid account - 5% (From Kyle’s newsletter) https://www.lennysnewsletter.com/p/what-is-a-good-free-to-paid-conversion

Thanks alot @Sourav

reverse trial is interesting