Hi everyone, Has anyone advertised with Dzone (https://dzone.com/) for lead generation / content syndication paid campaigns? How has been your experience & what were the quality of leads if you have? I am looking to partner with them for ABM & Custom Questions based lead gen campaign using our content asset & this is for an IT Services Company. Please do share your experience if you have.

the quality have been mixed from my experience, it would be helpful as a TOFU lead, might not be a MQL.

We cross publish our articles there. We did not get any direct leads but it does contribute overall DA and organic ranking of that article (published on our site)