:book: Blog post of the week <The evolution of Cus...
# general
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📖 Blog post of the week The evolution of Customer Data Platform Discover why CDPs progressed from Legacy SaaS CDP -> In-house CDP -> Composable CDP -> Warehouse Native CDP
Delivering the promise of a complete customer view is no easy task 🧩, and every solution to date has had significant drawbacks.
⛓️ Legacy SaaS CDPs had constraints
⚙️ In-house builds required extensive engineering capital
🫶 The Composable CDP, while a step in the right direction, still didn't address the full picture
🌟 Does Warehouse Native CDP resolves all those problems earlier CDPs had?
... (read more on the blog post)