So I have been in this situation for a long time, and I think this is the best place to seek advice. I wanted to keep a balance between my freelance career and my agency, and I couldn't do it. I have focussed mostly on my agency in the last few years, and because of that, I haven't really taken on many freelance projects that are good enough to show to a new client. I have done the kind of projects that were fun but they were different from the kind of projects I want to work on—like creating a content strategy for a friend's business or writing ad scripts. But here's the problem: if I want to take on a blog writing or copywriting project now, I don't really have any recent articles to show.
What would be your advice here? Shall I publish a few articles on medium or another platform to refresh my portfolio or try approaching clients with my older samples (which are from a few years ago)? Or there's another way to go about it.
It's a long post, I think, so thank you for reading. I would really appreciate any piece of advice. Especially if you have been in a similar situation. DMs are welcome too!