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#work-career-advice
Title
# work-career-advice
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few-tailor-26562

09/26/2022, 3:00 PM
Hi everyone! I'm new to this community -- it's great to meet you all!! I'm between jobs and was just offered a freelance content role. I'm new to freelancing, but have been in the B2B content space since 2010. Would anyone be willing to chat about how to set rates? For context, I'm based out of NYC. I'd really appreciate any feedback! This is completely new to me.
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adamant-garden-34336

09/26/2022, 3:06 PM
hi, Andrea - This was a super helpful formula that a former agency CEO provided me when I was setting my rates: • Take your highest salary (or goal salary) and add 20% to it to account for higher tax rate, no benefits, etc. (e.g., $100,000 --> $120,000) • Now, calculate your rate backward using $120,000 as your pre-tax income goal • Assume you will bill 1,000 - 1,200 hours a year if working full-time • $120,000/1000 = $120/hour • $120,000/1200 = $100/hour • Your rate would need to be between $100-120/hour to meet your income goal (assuming you bill 1000-1200 hours) I hope this is helpful!
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few-tailor-26562

09/26/2022, 3:08 PM
That's super helpful -- thanks so much!
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purple-monitor-35762

09/26/2022, 3:14 PM
Depends a lot on the type of content you're writing - the harder it would be for a company to find someone with your subject matter expertise (ie unified communications) the more you can charge. Also think of rates in terms of the value you're offering the company - are you bringing in leads? converting customers with BOFU white papers? Think of your service/offering and what problem it solves for your ideal customer, then charge accordingly
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few-tailor-26562

09/26/2022, 3:16 PM
That's a very good point.
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lemon-airport-97306

09/26/2022, 5:10 PM
@few-tailor-26562 I love this tool and definitely recommend it to start: https://www.freelanceratecalculator.com/
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few-tailor-26562

09/26/2022, 6:00 PM
Thank you so much @lemon-airport-97306 -- that's a very useful tool!!
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wooden-elephant-87474

10/17/2022, 6:25 AM
@few-tailor-26562 This is an excellent study by Peakfreelance and a good place to start with. https://peakfreelance.com/blog/freelance-writing-rates/ I'm not based out of NYC(so the living cost varies), but freelancing for close to 2 years. Happy to chat and share my learnings if you need any further details.