Howdie folks - looking for something new to read. Do any of you have any favourite ‘content marketing’ books that you’d recommend? I work on the B2B side of things, so anything that has a B2B slant is a bonus. I was looking at ‘content that converts’ by Laura Hanly - anyone read it? Thanks in advance!
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flaky-toothbrush-50641
07/26/2022, 2:01 PM
The Content Fuel Framework by Melanie Diezel
Writing without Bullshit by Josh Bernoff
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chilly-honey-95991
07/26/2022, 2:32 PM
Thanks Danielle - will check them out! 🙂
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plain-ability-19865
07/26/2022, 3:05 PM
i haven't read "Everybody Writes" yet but was just reading a twitter thread about how good it is. for whatever that is worth!
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incalculable-hamburger-60092
07/26/2022, 4:37 PM
I actually really liked a book about product marketing and found it helpful to me to understand as a content marketer. Loved: How to Rethink Marketing for Tech Products. Not sure if you're in tech.
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chilly-honey-95991
07/27/2022, 8:29 AM
Thanks Jimmy and Amanda. I keep seeing ‘everybody writes’ popping up - might finally have to dive in! I’m not in tech Amanda, but that sounds like a read that might broaden my horizons - will check it out 🙂