White Family

<@U02BKFX3R> I’ve started a test account for Navy fans and gear. It is under Leola for now and uses the navylove email.

<@U02BKFX3R> I’m adding a lot of fun photos and information to the account. I’m also adding affiliate products to Amazon and eBay and possibly elsewhere. Of course, I will also eventually promote our own products too. :slightly_smiling_face:

<@U02BKFX3R> I’ve been uploading a lot of Navalocity face mask links using a test account. We need to set one up for Navalocity eventually.

<@U02BY23UR> Which Pinterest account were you using? We have one for Navalocity here: <https://www.pinterest.com/navalocity/>

<@U02BKFX3R> I was using a test account called Leola.

<@U02BKFX3R> <@UR1LN7RJ8> I’ve been uploading or pinning a lot of our Navalocity products in the past hour. I used the test account Leola. I pinned Amazon and Redbubble products. I used our Navalocity affiliate link for Amazon. :blush:

<@U02BKFX3R> I just created an account. They’re the only ones showing up now in the search engines for buttons for products like ours. I’m not sure why Teepublic is not showing our buttons.

<@U02BKFX3R> Did you receive the email about Navalocity being accepted as a dba? :blush:

<@U02BY23UR> No, I haven’t seen the email from them yet.

<@U02BY23UR> Florida processed our DBA filing! <http://dos.sunbiz.org/scripts/ficidet.exe?action=DETREG&amp;docnum=G19000131958&amp;rdocnum=G19000131958>

<@U02BKFX3R> Yay! Are we waiting for anything else?

<@U02BKFX3R> Today we sold another 6 face masks for the “Game of Heroes Army Navy Since...” design. That is the 22th one sold on Redbubble.

I saw that someone is selling this face mask (without adding the Navalocity title) on Amazon. 

I went ahead and increased the face mask price another two dollars to see if would still sell. I also added it to the fitted three-tiered design.

<@U02BY23UR> Where are we selling Navalocity products? Amazon Merch, Redbubble, and anywhere else?

<@U02BY23UR> I should’ve done his sooner, but I’m going to try to keep track of our sales with this spreadsheet: <https://docs.google.com/spreadsheets/d/1-urD4SdTBkx3Bo9NIVfGx8eBsUTRgEfqhz3rbnuh1IY/edit#gid=0>

<@U02BKFX3R> Yes, we are selling Navalocity (and Navy Love) products mainly on Amazon Merch and Redbubble. Were you able to figure out the other Tee-places?

<@U02BY23UR> Yes, I did. I didn’t log in to our accounts, though. Was there another service that we were hoping to integrate into our Squarespace site for Navalocity?

<@U02BKFX3R> I think we were looking into Printful, but we weren’t sure if you could only pick one brand for integrating with Amazon with an account.

<@U02BY23UR> I started a Printful Account for Navalocity.

<@U02BKFX3R> Is this to use on the website?

<@U02BY23UR> This is to use with our new Squarespace website.

<@U02BKFX3R> Do I find out about our subscribers by visiting the Navalocity Shopify page and logging in or do we get notifications by email? :blush::anchor:️

<@U02BY23UR> You will need to log in to Mailchimp. Our subscribers are there. 

<@U02BKFX3R> In order to encourage more subscribers to our email list, I added “win products” to our website’s footer. Now it says, “Sign up with your email address to so that you can receive important messages and win products straight from Team Navalocity!”

<@U02BKFX3R> Do you think we’re ready to try start selling on Etsy for Navalocity? We’d have to answer questions when customers write. If it’s too much for us to handle or you don’t think we’re ready, then we can wait until next year and when it is closer to football season and Q4.

<@U02BKFX3R> Okay! You’re good. I’m nervous, but it’s comforting knowing that we can do this together.

<@U02BY23UR> Have you started an Etsy account for Navalocity yet?

<@U02BY23UR> I went to Etsy and made some edits to our Navalocity account.

<@U02BKFX3R> Thank you! What were those edits? :blush:

<@U02BY23UR> Just adding our specific business information.

*PrintTech (Etsy Integration) - Navalocity shop*

<@U02BKFX3R> I made new and unique “Go Navy Beat Army” rectangular designs yesterday. 

They’re called *St-a* and *St-b* .

They look especially good on duffle bags, face masks, and other products as well as stickers. I uploaded them yesterday, and they are for sale.

<@U02BKFX3R> I made new and unique “Go Navy Beat Army” circular (with a rectangular wing) designs today.

I’ll call them *Ci-a* and *Ci-b* and so forth.

I plan to start the upload and adjust process tonight or tomorrow.

<@U02BY23UR> Where do you keep all of the designs for Navalocity?

<@U02BKFX3R> The designs are scattered. There are a lot of Navalocity designs in Dropbox.

<@U02BY23UR> We need to consolidate them. Where would you want for them to be consolidated -- Drive or Dropbox?

<!channel> *Violation: Seller Listing One of Our Designs with Our Branding*
A seller is listing one of our designs on Amazon here: <https://www.amazon.com/A_r_m_y-Navalocity-Classic-T-Shirt-Sweatshirt/dp/B08L947WTJ/ref=sr_1_11?dchild=1&amp;keywords=navalocity&amp;qid=1603146751&amp;sr=8-11>

image.png

<@U02BY23UR> I"m having a hard time finding the design in Amazon Merch or Redbubble. :thinking_face:

<@U02BKFX3R> We have a lot of that color scheme (white - top; gold - bottom) on Redbubble. They copied it from there. I’ll send you links. You can tell Amazon that we have the exact same design in different color schemes on our Amazon Merch account. You can also mention that we have the same font design on a different initial brand (without the Navalocity logo) on NavyLoveCo shirts too.

<@U02BKFX3R> This is where they copied our Navalocity design and title (they changed it a bit) from our Navalocity Redbubble account: <https://www.redbubble.com/people/navalocity/works/42543723-go-navy-beat-army-navalocity?asc=u>

<@U02BKFX3R> Are we allowed to create listings for FBA using the Navalocity brand?

I’m guessing that we would go through the same process as when we sent in our private label items.

<@U02BKFX3R> There is a 160 character limit. How does this look? “Thank you! Visit <http://Navalocity.com|Navalocity.com>, tag, or send us a photo on social media of you wearing our gear!”

<@U02BKFX3R> Can you edit the blog post draft titled, “Navalocity Hard at Work” and then publish it?

<@U02BKFX3R> Can you edit the blog post draft titled, “Navalocity’s Social Media Channels” and then publish it?

<@U02BKFX3R> Can you edit the blog post draft titled, “How It All Started” and then publish it?

<@U02BKFX3R> Can you edit the blog post draft titled, “How Our Products are Created” and then publish it?

<@U02BKFX3R> I’ve been editing and adding to our blog posts and website since I haven’t been able to go back to sleep this morning. :blush:

Can you add our Redbubble shop link to the blog post, “How Our Products are Created”? I added more sentences to explain how most of our products are there and to look at the categories.

<@U02BY23UR> I see your message regarding the *best way to respond to the message from our website*. It’s probably best to respond from Google Groups on a computer.

<@U02BY23UR> Those messages also go straight to my inbox, so you can respond from my account if you’d like -- send from my <mailto:tim@navalocity.com|tim@navalocity.com>.

<@U02BY23UR> Would you like for me to respond, or would you like to respond?

<@U02BKFX3R> Thank you for asking! I would like you to respond.

<@U02BKFX3R> I added some posts. One links to our Navalocity Store page. I mention this page includes links to Amazon, Redbubble, and Teepublic.

*Laser-Cut Patches*
<!channel> I found Velocity Patches (<https://www.velocitypatches.com/products/custom-laser-cut-patches>) that offers custom, laser-cut patches. They also offer a 10% discount with the code, "THANKS10."

<@U02BKFX3R> Nice! What did you have in mind when you saw this?

<@U02BY23UR> Patches are a really popular accessory for backpacks, hats, uniforms, etc (even if they're not authorized). Laser-cut patches look really clean and "tacticool" :laughing: . I was thinking that it would be really neat to be able to offer custom patches of popular Navy designs. I haven't thought fully about what specific design that I'd want, though.

<@U02BKFX3R> Oh, I see! When you said that, it made me think about the Blue Angels cap the children bought or you bought and they got for me! I should see what patches look like on backpacks because that would give me more ideas of what’s possible. 

“Tacticool” eh? Did you make that up? :laughing:

<@U02BY23UR> I didn't make up "tacticool." I've heard people say that in the past about people that have all of the tactical equipment that is completely unnecessary.

This is the company's FB page: <https://www.facebook.com/velocitypatches/>

Someone wrote to us on Redbubble on the NavyLoveCo account a couple of days ago asking if we can make a 4-pack of our best-selling Go Navy Beat Army design so they can print small stickers. This may be legitimate. It could always be used to be copied too. I told them it sounds good, and we’ll see what we can do. What do you all think?

<@U02BKFX3R> <@UR1LN7RJ8> I submitted a lowered design of our Go Navy Beat Air Force (hidden Army) for some shirts, tote bag, pillow, and iphone case. I’m waiting for it to be approved. :)

Amazon Advertising Campaign | *Campaign - 9/2/2021 15:53:07*

<@U02BKFX3R> I launched this Navalocity campaign. I set a very low budget of $3/day. It is to help us get some views before the Air Force game against Navy.

<@U02BKFX3R> Details of this campaign can be found at this Google Doc: <https://docs.google.com/document/d/1p5wvQkbHT7Qu8x3-OFu5y7RFsY9RWPWWapgNSfk45Cg/edit>

Sharing Go Navy Beat Air Force Army T-shirt

Image from iOS.jpg

<@U02BKFX3R> <@UR1LN7RJ8> I just shared this photo and T-shirt on Instagram and Facebook for our TimandFranicia and personal accounts. 

“Guess who we’re rooting for? :grinning::us:@navalocity #gonavybeatarmy #beatairforce #navalocity”

Image from iOS.png

<@U02BKFX3R> <@UR1LN7RJ8> I shared this post on our Navalocity Instagram account:
“Who’s ready for the game? Find some of our products on Amazon and tag us. #navalocity #gonavybeatarmy #beatairforce #beatchairforce #gonavy #gonavybeateveryone”

Facebook Advertising | Collage shared on Instagram | 20210902

I made a Facebook post and boosted it as an ad on Navalocity’s Facebook page. It has a budget of $10. I shared the same thing we shared on Instagram. It says, “”Who’s ready for the game? Find some of our products on Amazon and tag us. <#CELTU91KJ|navalocity> #gonavybeatarmy #beatairforce #beatchairforce #gonavy #gonavybeateveryone”"

<@U02BKFX3R> I also boosted an old October 2019 post that we had a lot of engagement from with a Beat Chair Force long-sleeve T-shirt. It says something like “Only few can understand the love.” | Our budget is $10.

<@U02BKFX3R> I also boosted an old post for our Navalocity “This Mom Survived Plebe Summer” T-shirt that we’ve sold a couple of recently. :slightly_smiling_face: | Our budget is $10.

<@U02BKFX3R> Can you add some links and buttons to our Contact form so that others can contact us on our Navalocity website? I was just scanning it and couldn’t find one place to send an email to Team Navalocity. One line even encourages people to send us an email and that we’d like to hear from our customers, but the button associated with it says, “Shop.”

<@U02BKFX3R> Our ads are still running for a few more days in preparation for the Air Force vs. Navy football game.

<@U02BKFX3R> I added our website url to our Navalocity Facebook page under the “add a button” choice and then “Contact Us” selection where they recommend your website link as they only point to a url. :)

<@U02BY23UR> A great contact us link is as follows: <https://navalocity.com/about#contact-us|https://navalocity.com/about#contact-us>

Flex Arm Beat Army (2021 November) Design

<@U02BKFX3R> <@UR1LN7RJ8> Yay! I just uploaded our first new Beat Army products on Merch. This one has the hidden Beat Everybody in a way as well with the “verybody” just in smaller font.

<@U02BKFX3R> <@UR1LN7RJ8> Yay! I posted the Go Navy version of this design on Merch. :slightly_smiling_face:

Amazon Advertising Campaigns | December 6-7; 6-8

<@U02BKFX3R> <@UR1LN7RJ8> I just launched a bunch of Navalocity ads on Amazon for our Navalocity products including some of our new designs. :)

*Trademarks*
<!channel> We can link to the trademarks that we need to be careful about with this brand in this thread.

*USNA:* <https://tmsearch.uspto.gov/bin/showfield?f=doc&amp;state=4806:d480zu.2.1|https://tmsearch.uspto.gov/bin/showfield?f=doc&amp;state=4806:d480zu.2.1>

*United States Naval Academy*: <https://tmsearch.uspto.gov/bin/showfield?f=toc&amp;state=4806%3Ad480zu.1.1&amp;p_search=searchss&amp;p_L=50&amp;BackReference=&amp;p_plural=yes&amp;p_s_PARA1=&amp;p_tagrepl%7E%3A=PARA1%24LD&amp;expr=PARA1+AND+PARA2&amp;p_s_PARA2=Naval+Academy&amp;p_tagrepl%7E%3A=PARA2%24COMB&amp;p_op_ALL=AND&amp;a_default=search&amp;a_search=Submit+Query&amp;a_search=Submit+Query|https://tmsearch.uspto.gov/bin/showfield?f=toc&amp;state=4806%3Ad480zu.1.1&amp;p_search=searchss&amp;p_L=50&amp;BackReference=&amp;p_plural=yes&amp;p_s_PARA1=&amp;p_tagrepl%7E%3A=PARA1%24LD&amp;expr=PARA1+AND+PARA2&amp;p_s_PARA2=Naval+Academy&amp;p_tagrepl%7E%3A=PARA2%24COMB&amp;p_op_ALL=AND&amp;a_default=search&amp;a_search=Submit+Query&amp;a_search=Submit+Query>

Walking Advertisement (Using &amp; Buying Our Products)

<@U02BKFX3R> <@UR1LN7RJ8> <@U02TSJMH69M> <@U02U78DCSTV> I was thinking we could get this duffle bag and backpack. If we order it asap, it can arrive no later than May 11 which means some of us won’t be able to use anything at the airports. If we get express shipment, then they arrive by May 6. They cost around $50 each. We receive royalties (so payback). If we want some of us to use our products through the airport and through your travels and filming going to Pensacola, then we may need to get more than these two items (perhaps double of one or something else or combination or number). :slightly_smiling_face:

Duffle bag
<https://www.redbubble.com/i/duffle-bag/Go-Navy-Beat-Army-Navalocity-St-a-by-Navalocity/60019661.TZ9LO>

Back pack
<https://www.redbubble.com/i/backpack/Go-Navy-Beat-Army-Navalocity-by-Navalocity/42543723.K1KHE>

<@U02BKFX3R> Sweetie, if you like the idea, can you place the order? This is what you said I could order the other day. :slightly_smiling_face:

<@U02BY23UR> I placed the order. The order # is 54321145. I placed it with the Navalocity account. <https://www.redbubble.com/orders/>