*Job posting * submission from @Yogesh Jagaraj *Name of the Company * Townhall *Job title * Marketing Lead - North America *Location * Hyderabad/Remote *Brief Description of the role * What you'll do : ● Set up and own the end to end marketing function to drive initial visibility and growth at 0-1 stage ● Spearhead multiple growth hacking programs to drive demand generation with high quality leads ● Partner with sales and product to deliver the right message across all audience touch-points such as website, sales collaterals, landing pages, etc ● Lead content strategy and execution across website, social media, blogs, email, etc ● Lead non paid search and SEO optimization to drive long term organic growth ● Own paid marketing channels across all channels to drive inorganic growth ● Own event marketing programs such as webinars, roundtables, podcasts, etc to drive demand gen ● Work with freelancers, software, agencies, etc. if required to augment your work andget more work done You Are someone who : ● Thinks of themselves as a marketing generalist ● Has experience setting up marketing channels in early stage startups to drive initial growth ● Has experience working across some or all of these functions : product marketing, content marketing, SEO, demand generation, growth marketing ● Need not know everything already but has an entrepreneurial mindset to figure things out ● Is able to think strategically on what are the right marketing campaigns to build and launch ● Can be an IC with the technical chops to execute and own multiple marketing campaigns ● Is a hustler and enjoys working in a startup environment with ambitious and driven people ● Is a solid writer! this doesn’t mean you need to be an expert copywriter but good writing skills are a must *Link to apply * DM @ https://www.linkedin.com/in/yogesh-jagaraj/ OR yogesh.jagaraj@townhall.co