TikTok for reading
# forum
j
From the newsletter: https://tfos.co/p/tiktok-for-reading/ --- Recently I've exchanged a few DMs with someone about which of Yakread's value props to emphasize: should I structure and describe it as a "smart newsletter reader" or as "TikTok for reading?" Right now, the landing page ( https://yakread.com/?noredirect=true ) and the app's UI reflect the former. Yakread is an app for managing the subscriptions and bookmarks you already have. Yakread's timeline is algorithmically sorted, but it's mostly just re-arranging the content that you've already subscribed to/bookmarked. However, there is another important feature: if you don't add any of your own subscriptions or bookmarks, then Yakread will use its algorithm to populate your timeline with content that was liked by other users. I added this feature so that brand new users would be able to try out Yakread right away, with the expectation that sooner or later they would add their own subscriptions. But what if we did the inverse? In the "TikTok for reading" model, there's really no need to subscribe to anything unless you want to. Yakread shows you a scrolling timeline, you click on the first article that looks interesting, repeat. The more you use Yakread, the better it gets at finding articles you'll like. And then as an additional benefit for power users, Yakread gives you lots of customization options for your timeline. If you add your own subscriptions and bookmarks, then those things will get mixed into your timeline. Same for your ebooks and Mastodon/Twitter accounts. You could switch between the algorithmic timeline and a pure chronological timeline. And so on. Of course, Yakread already does all that. The question is just whether those timeline-customization features should continue to be the whole point of Yakread, or should they be more of a oh btw you can do this too thing.
What exactly are the changes I'd make if I went all-in on "TikTok for reading"? For starters, I might simplify the navigation bar on the left:
Instead of having "Subscriptions," "Read later," etc, maybe I'd just throw in a "Customize your timeline" button somewhere:
That button would let you add your own subscriptions etc, and perhaps you could create timeline presets that would show up as tabs or pills:
So the customization options would be within arm's reach for those who need them, but they wouldn't distract or confuse everyone else. (Maybe I should make the "Share" and "Advertise" navigation links less prominent too...) Next I'd redo the landing page copy:
Instead of "Add your content" and "Read more, triage less," I'd say... something. "Read interesting stuff"? "Read cool blog posts that our algorithm finds for you"? Or maybe I should get rid of the landing page altogether. I took a look at what TikTok does, and they didn't show me one—instead they immediately dropped me into the app and started playing a video. Same type of thing for Reddit. Maybe I should do that with Yakread! Just show people a timeline of posts right away even if they're not logged in. The algorithm can begin learning their preferences and give personalized reading recommendations whenever they visit from the same device. If you click the "Customize your timeline" button, then you'd be prompted to create an account first.
j
I think you’re really onto something here