Hey everyone! I could really use your help. 🙏 I’m working on a project for the final stage of an interview for a Customer & Lifecycle Marketing Manager role at B2B SaaS company, and I’m really hopeful about this one. It’s exactly the kind of role I’ve been aiming for, and I’m putting everything I’ve got into it. I've worked on similar KPIs before, but mostly in B2C so I’m leaning on this group for any guidance from the B2B side. The project is focused on: - Driving cross-sell - Post-purchase seat expansion in the first 6 months - And using tools like Hubspot, Intercom, Beamer, and CommonRoom If you have any reading suggestions, frameworks, playbooks, or personal experiences, I’d be so grateful. If you’ve worked on these kinds of programs or used any of these tools, I’d love to hear from you. The submission is due Monday EOD and if you’re open to reviewing my draft or giving feedback, I’d truly appreciate it. Thank you!

Been using commonroom as a single source to accumulate multiple signals like engagement with linekedin post content, g2 signals, website visits Using this to identify warm accounts and create email account lists. Another good use case of commonroom is setting up triggers like POCs of current customers who changed jobs etc. happy to chat if you need more help.