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@Swagata Kumar What is MQL for you? I am assuming to

book a demo

, if that’s correct, I want to learn more about how the demo booking happens? I think these can be ideal workflows: 1. lands on a page -> clicking CTA -> booking page -> fill the info -> success page 2. lands on a page -> clicking CTA -> booking page -> fill the info -> show success message on the same page (same URL) 3. lands on a page -> clicking CTA -> fill the info (same as landing) -> success page 4. lands on a page -> clicking CTA -> fill the info (same as landing) -> show success message on the same page (same URL) Let me your workflow, I can share more details based on that.

It’s more of number 4. Land on any page, click CTA. Submit the info in the demo form and get success message there itself. Yes , you’re right , our MQL is Book a demo

Got it. Here is the deal, you can simply find pageloads in GA, but you need to log the CTA clicked and once the form is submitted, send another event. You can now create a funnel and see the MQL conversion I am curious if you’re using any other tool apart from GA?

Not yet. @akbansa Can you pls help me set up this? Thing is we have 5x our website visitors. Our MQL also have increased but the percentage is low. We are hovering at around 1% conversion rate which is very low. This is where I need help

Setup the funnel or new tool?

In fact both. Few tools I have identified but it would be better if you could guide me

Sure @Swagata Kumar, Dm me, will see how I can help/