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# seo
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changing the domain
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Hi Vijay! Sharing a couple of thoughts, please do check which are relevant for inspection. • If the domain itself has been changed like you mentioned, wouldn't that be the reason for a different score? You are essentially pointing search engines to a new address, a young domain in comparison with not much activity, so it would be like starting from scratch • Also, please check for page duplication issue for www and non-www version of the same page(s). It's best to stick to one and add canonical to prevent duplication. (We've stuck to non-www versions. ) • Lastly, as you know the domain authority and score are developed by individual SEO tools and mostly comes handy when folks evaluate for backlinks. A suggestion is to not be alarmed with it or use that as a strict metric of progress. But As the website scales, do monitor spam scores to ensure decent backlink hygiene! :)
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do you see any issues with the impressions and CTRs as well? if not then don't worry, rankings would jump back up. although, always a good idea to post regularly. 6 months break is not ideal.
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Hey aishwarya, please find my replies below, 1. Yes i understand that, but the AS was the same for a few months after changing the domain until recently we edited and reuploaded the sitemap. I guess that could've triggered the downfall. 2. This i can check! 3. 😂 got it. Sure I’ll check the spam score!