Name of the role: Marketing Lead What's the required years of experience?4+ years experience in Marketing with 2+ years in SaaS Name of company: MeetRecord Recruiter's Email: paras@meetrecord.com What is the current marketing team size: 0 What's your current marketing team composition? This would be the first hire. Most of the marketing activity has been founder driven along with freelancers. Is the job fully remote? Hybrid (base needed in HQ city) If NOT fully-remote, which city? Bangalore What's the compensation range? ₹24LPA – ₹31LPA with 0.2% – 0.8% ESOPs What do you envision the role will do in the first year? Establish positioning and messaging, go deep on 1-2 customer acquisition channels - Responsible for taking the Go-To-Market strategy and developing a comprehensive marketing plan to support the growth expectations - Work with the founders to monitor market trends and competitive activities and implement initiatives to drive wins over the competition - Speak with current and prospective customers to thoroughly understand pain points and personas. - Create nurture programs for specific audience segments in alignment with sales efforts. - Be hands-on with executing campaigns to generate leads and increase brand visibility - Establish strong communications with the sales and customer success teams to improve conversion metrics across the funnel. - Build team going forward to scale marketing What will the role be measured on? Amount of Opportunities What's the annual marketing budget range? (optional) Helpful links and resources to help the candidate learn more about your startup: Culture deck, news articles or feature stories): https://angel.co/l/2xFhM9 Sent via zapier.com/app/editor/153954729#slack