This message was deleted.

All current users should be grandfathered to the old pricing (unless the new pricing is lower)

@Abhash Could you elaborate on the "grandfathered' part? As per our new pricing, unless someone opts for all the value added features they will end up getting similar features for about 50% price on choosing the median # of selection of features.

got it When we generally increase prices, we grandfather older users at the older pricing/tiers - meaning the price which they got in at is applicable to them Are you saying the older users will now get same/similar features but will be paying 50% lower on the same plan, as most of them will not go for the “fancy” add-ons after unbundling? If yes, then I DO NOT recommend grandfathering your old users. This is a precarious situation though where you are saying for the same value we’ll charge lesser from the newer customers (assuming older users don’t opt for add-ons, which seems likely from your statement above) My best approach would be a time-boxed discount to the older customers - say 6 months (for being loyal customers) - post which you’ll move them to the new pricing

Gotcha. We are dropping our base prices to reduce sales cycle and hence older users will likely be paying non-trivially more than a new user (and many times these users happen to be neighbours, or talk to each other frequently)