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There is no direct way to do it. What you can do is to divide your list by company size into smaller sub-segments, say 11-50, 50-200 and so on to try and avoid clubbing them with larger companies. This way you can set custom budget for each bucket and maximise reach. Usually clubbing big and small accounts together is a recipe of disaster when it comes to maximising account reach because the bigger accounts almost always end up eating small accounts’ lunch.

Yeah, but then the CPMs are driven up by a lot. Did you find a way to Tackle that? @Aniruddh Jain

Good creatives is the only way around it.

@Srikrishna Factors.ai - try checking https://impactable.com/dgp-linkedin-ads-tools/ You already have a few features but the above tool claims more flexibility around frequency capping. Need to see if this is at an account level though

@Srikrishna Factors.ai - apart from limiting the company size, you can also start excluding the companies that have consumed the impressions more than the average.

How do you exlude companies automatically ?

@Srikrishna Factors.ai - can't be done automatically but can be done manually like in 7 days or so. Linkedin doesn't have this native feature. Google does have this btw. And we do this optimizations with all the accounts we have. Works for us.

There is a way - Check metamatch folks. • You can exclude companies with rule set • You can set frequency cap • You can also see companies and actual profiles before starting the campaign. Cc: @Srikrishna Factors.ai

Can you drop the link?

Metadata is costly. Primer is better, but actual account level cap is not done. Frequency capping is done at users level and not accout level.

@Srikrishna Factors.ai - did you get to check Impactable tool?

Yes

Was it of any help to your use case? I felt that they were trying to solve the native feature that LinkedIn doesn't provide through automation

Not fully. Basics yes.

alright!

@Priyanka is doing a Linkedin Live with Impactable team on Thursday. would be interesting to learn their current features and roadmap

@Srikanth V here: https://www.linkedin.com/events/frameworks-strategiesforlinkedi7141052400227848193/theater/

Doing a Linkedin Live with Justin of Impactable. https://www.linkedin.com/events/linkedinadsforabm-learningsfrom7154886446611398656/theater/ @Srikanth V,please join in.

Thanks @Srikrishna Factors.ai - will check it out