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What's your product?

Often times a looped product video does the trick - I’ve seen people stop by and watch the video from outside our booth to get a quick understanding of what this company/product is all about because the messaging on the booth walls sometimes is not enough! Also gives you a chance to grab them and strike off a conversation because they’re right there :)

If you prefer interactive product tours, you can use that with added tooltips to every step and keep it on autoplay. In fact, the autoplay feature was released to support the conferences use case that a few of our customers had.

Would love to hear this out, @Muru and @rohit might have some amazing insights to share here...

Doremon

You can create something like a SaaS parody video or short funny skits which your ICP can relate to, check out Umault they create the best b2b videos and skits. Recently they posted this:

Hey, thanks for the tag @samyak. In addition to the great inputs here, you should always think of ways for people to physically interact with your brand in a way. Most sponsors at the event will be doing videos, presentations, flyers, and what not. I spoke to a field marketer recently and they shared how even gifting a fancy water bottle could be a game changer. Think about it.. that's one of the easiest ways to stand out and show up in their daily lives as opposed to fighting for views when you're only focused on marketing your product. Other than that, anything creative (guerilla marketing techniques and brand activation) comes to mind. And remember, if you or your team is at the event to generate leads and have sales conversations, it's always better to have deep conversations with 10 people than superficial ones with a 100. Hope this helps!

Anything without Audio is great. The volume will get lost or will be a ear sore. Go for the product video on loop or if nothing else display your website OR social wall